In the course of your use of any RBP website properties, we may ask you for your e-mail address or postal address. In certain cases (for example, the order form or the contact form), you may be asked if you wish to be included in an e-mail list for RBP specials, product announcements, or other information. You always have the opportunity to “opt-out” of communications, typically at the time the information is requested.
If you supply us with your postal address, you may receive RBP catalogs and other promotional or informational pieces by mail. If you do not wish to receive our catalog, please let us know by e-mailing, calling, or writing to us using information on our contact page. Make sure to give us your complete name and address and specify “no catalog.” If possible, please include your customer number in the communication. Typically this number is listed on a catalog mailing above your name and address. Due to advanced catalog print schedules, it may take 30–45 days to effectively remove an address from catalog mailings.
We never make our RBP customer list or other personal information about our customers available to any publishers or ministries that are not part of the Regular Baptist Ministries family. At times, we may share personal information about our customers to sister ministries of the GARBC. As an example, after a disaster occurs in a particular locale, we may provide a list of RBP customers to Regular Baptist Builder’s Club (our sister ministry) so they can reach out to offer disaster relief assistance. We may provide data to vendors (e.g., e-mail service provider) who utilize the data to provide RBP with a service.
We utilize various analytic services (e.g. Google Analytics, Hotjar) on our website properties to help improve usability, the customer experience, etc. Some of these services may record mouse clicks, mouse movements and scrolling activity. They may also record non-sensitive keystroke information that you voluntarily enter on our website properties. The aggregate information is used to assess and improve the content of our website(s).
Website visitors who don’t want their data used by Google Analytics can install the Google Analytics opt-out browser add-on. You can read more on how to do that on the Google Analytics opt-out page at https://tools.google.com/dlpage/gaoptout. Using the Google Analytics opt-out plug-in will not prevent site owners from using other tools to measure site analytics and does not prevent data from being sent to the website itself or in other ways to web analytics services. Any personal data which may have been collected by these services are retained for 26 months.
You can choose to opt-out from having Hotjar collect your information when visiting all websites using Hotjar services by using a ‘Do Not Track’ header. You can read more on how to do that at https://www.hotjar.com/opt-out.
In order to combat non-human traffic from submitting data to our website, we verify human users by utilizing Google’s reCAPTCHA API on various forms such (e.g., registration pages). According to their terms of service: “The reCAPTCHA API works by collecting hardware and software information, such as device and application data, and sending these data to Google for analysis. The information collected in connection with [RBP’s] use of the service will be used for improving reCAPTCHA and for general security purposes. It will not be used for personalized advertising by Google.”
RBP uses advertising for the purposes of increasing awareness of our brands, products, and services to current and potential customers. Third-party web beacons and cookies are used on your website to provide advertisements about goods and services of interest to visitors on that and other websites. Utilizing third-party advertising solutions allows RBP to be more specific with who and how we build awareness of products and services.
RBP utilizes certain Google AdWords features such as remarketing, interest categories, similar audiences, demographic and location targeting, and other types of interest-based advertising that help us customize who sees our advertisements. These features do not include any personally identifiable information including, but not limited to, email addresses, telephone numbers, and credit card numbers. If you wish to opt-out of targeted Google advertising, visit http://www.google.com/settings/ads.
RBP may advertise to Twitter users by using features that collect user data through our websites for purposes of conversion tracking and serving ads targeted to users’ interests. Twitter users can opt out of some of Twitter’s interest-based advertising through the Digital Advertising Alliance’s consumer choice tool (http://www.aboutads.info/choices) or through such other methods that Twitter may specify from time to time here (https://support.twitter.com/articles/20170405). Twitter no longer support the Do Not Track functionality in their web browser.
RBP utilizes certain Yahoo Gemini features such as remarketing, interest categories, similar audiences, demographic and location targeting, and other types of interest-based advertising that are part of the Yahoo Custom Audience Program, which help us customize who sees our advertisements. You may learn more about the choices offered in connection with the use of your data through the Digital Advertising Alliance’s consumer choice tool (http://www.aboutads.info/choices) or through such other methods that Yahoo may specify from time to time here (https://policies.yahoo.com/xw/en/yahoo/privacy/optout/).
We greatly appreciate the trust you place in us, and we will not betray that trust by misusing your personal information.
This policy was last updated 8-27-2018.